This purple that I’ve adopted is Pantone’s 2014 Color of the Year – Radian Orchid. It’s about creativity and confidence, warmth and friendliness.
From Pantone: “Radiant Orchid blooms with confidence and magical warmth that intrigues the eye and sparks the imagination. It is an expressive, creative and embracing purple — one that draws you in with its beguiling charm. A captivating harmony of fuchsia, purple and pink undertones, Radiant Orchid emanates great joy, love and health.”
I follow Pantone’s color predictions each year and while at the 99U Conference in NYC they used it throughout the printed and digital materials. Pantone was even there with a photo booth that I happily snapped a few fun shots in.
I used this purple to create a color scheme for my new website that is lively and complimentary. I hope you enjoy it as much as I do!